Wholesalers and manufacturers often describe their inventory as rounds and fancies, with the latter being a catch-all for non-round shapes. In the market for colorless natural diamonds, the increased popularity of fancy cuts reflects the way styles are being promoted today.
The shape of things
Ovals and elongated fancies generally top the list when it comes to sales. The big three as oval, radiant and emerald cuts, followed by cushions and pears.
We predicts that marquises will make a big, powerful statement in 2024 and 2025, attributing the increased demand to 22- to 39-year-olds getting married, When everyone else has a round engagement ring, fancy shapes allow them to express their own individuality. Instead of an oval, they select a marquise that is a little bit off the radar.
